Privacy and Marketing Policy
1. General
This privacy and marketing policy ("Privacy Policy") describes how Proteinbolaget i Sverige AB, org. no. 556884-6132, Häsängsvägen 6, 691 42 Karlskoga, email: info@gaamnutrition.com, ("GAAM Nutrition", "we") collects, uses, discloses, and stores your personal data.
1.1 This Privacy Policy applies when GAAM Nutrition provides services and products in connection with purchases, service matters, and other contact with GAAMNutrition, such as visits to the website. The Privacy Policy also applies to the processing of personal data done within the framework of holding a customer account on GAAMNutrition's website ("Account Holder"). Such an account is created upon the completion of a purchase according to GAAMNutrition's Purchase Conditions.
1.2 You should always feel secure when you provide your personal data to us. With this Privacy Policy, we want to show how we ensure that your personal data is processed in accordance with the General Data Protection Regulation (GDPR).
2. Data Controller
GAAMNutrition is the data controller for GAAMNutrition's processing of your personal data and is responsible for ensuring that such processing is carried out in accordance with applicable legislation. GAAMNutrition is also the data controller for the processing of personal data within the framework of holding a customer account.
3. When Do We Process Your Personal Data?
3.1 To visit our website, purchase our products, or contact us for service or information, we must collect and process personal data about you.
3.2 GAAMNutrition collects and processes personal data about you when you make a purchase on GAAMNutrition's website, use GAAMNutrition support, visit GAAMNutrition's website or an event organized by GAAMNutrition, or when you otherwise have contact with GAAMNutrition. The information collected from you at the time of purchase is required for you to enter into an agreement with GAAMNutrition and for GAAMNutrition to provide its services and offers.
3.3 If you are an Account Holder, GAAMNutrition collects personal data about you that you provide at the time of purchase. GAAMNutrition also collects data about you during the time you are an Account Holder within the framework of your account, such as your purchase history, how you interact with GAAMNutrition's website, which offers you have been interested in by reading an email or clicking on a link. GAAMNutrition also processes data that GAAMNutrition may from time to time access through your customer account. As an Account Holder, you can update your information at any time by going to "Your Page" and "Customer Profile".
3.4 We also collect and update your address information via third-party services for address updates.
4. What Personal Data Do We Process About You?
The personal data GAAMNutrition collects and processes about you as an Account Holder includes:
- Name and personal identification number
- Address
- Phone number and email
- IP address and information about your use of GAAMNutrition's website
- Information about which products or offers you have been interested in, how you interact with our newsletters, and which of our events you have registered for
- Details about your purchases
- Information about your account
5. Why Do We Process Your Data?
GAAMNutrition processes your personal data for various purposes. Primarily, GAAMNutrition processes your personal data in order to:
- Fulfill our obligations to you as a customer, such as carrying out purchases and providing support;
- Enable general customer care and customer service, such as responding to questions and correcting incorrect information;
- Provide information and direct marketing via email and SMS regarding GAAMNutrition's products;
- Manage the customer relationship and provide our services;
- Provide you with relevant information and tailored offers in newsletters and on the web;
- Improve our customer offering, for example, by developing products and features;
- Prevent fraud and perform risk management; and
- Comply with applicable legislation, such as accounting laws.
The data can also serve as a basis for market and customer analyses, market research, statistics, business follow-up, and business and method development related to the purchase of goods.
In addition to the above, GAAMNutrition processes personal data about Account Holders also for the purpose of:
- Administering the account;
- Giving you the opportunity to use the benefits of account ownership, such as monitoring products, pre-filled details, and changing information;
- Providing special offers;
- Enabling communication with you as an Account Holder via mail, email, or SMS; and
- Enabling personal offers, marketing, and event invitations via mail, email, and SMS.
6. The Legal Bases for Our Processing of Your Personal Data
6.1 GAAMNutrition bases the processing of your personal data on several legal grounds. These are described in this section.
6.2 We process your personal data, among other things, to fulfill the agreement with you as a customer and thereby as an Account Holder, such as to carry out purchases and fulfill our obligations to you as an Account Holder, such as simplified administration and order history. Based on this legal ground, we also process data about you as an Account Holder, such as your purchases, your behavior on our website, your interaction with GAAMNutrition, and your interest in our offers and products to fulfill our obligation to provide you with personalized offers.
6.3 Some of the processing of personal data that we perform is based on a so-called legitimate interest. This applies, for example, to the processing we perform to be able to send offers to you about our products and to make limited segmentation of customers, for example, based on total purchase amounts. GAAMNutrition does not process sensitive personal data based on a legitimate interest and does not perform any processing that constitutes profiling based on a legitimate interest.
6.4 In some cases, GAAMNutrition may have a legal obligation to process your personal data. This applies, for example, to the processing of personal data that we perform to fulfill the requirements of accounting laws.
7. Summary of our personal data processing
Purpose
To administer, develop, and deliver our goods and provide support
Legal basis
Fulfillment of purchase agreement (terms of purchase)
Categories of personal data
- Name, address, phone number, and email 2. Geographic information 3. IP address, device information, login information
Storage period
Two years after your last activity with GAAMNutrition, such as making a purchase or contacting our customer service
Purpose
To ensure compliance with legal requirements, such as the Accounting Act
Legal basis
Legal obligation
Categories of personal data
- Name, address, phone number, and email 2. Geographic information 3. IP address, device information, login information
Storage period
As long as we are obliged to store the data according to applicable law
Purpose
To market GAAMNutrition's products via mail, email, and SMS
Legal basis
Legitimate interest
Categories of personal data
- Name, address, phone number, and email 2. Geographic information 3. IP address, device information, login information
Storage period
Two years after your last activity with GAAMNutrition, such as making a purchase or contacting our customer service
Purpose
To administer your account, provide you with personalized offers, and enable targeted communication via mail, email, or SMS
Legal basis
Fulfillment of customer account agreement
Categories of personal data
- Name, address, phone number, and email 2. Geographic information 3. IP address, device information, login information 4. Customer number 5. Information on how you use our website, which of our offers you have shown interest in, which of our newsletters you have interacted with, and which of our events you have registered for 6. Details of your purchases 7. Information about your account
Storage period
As long as you have a customer account
8. Profiling
8.1 GAAMNutrition may process your personal data through profiling if you are an Account Holder. If you are an Account Holder, your purchase history, your behavior on GAAMNutrition's website, and your interaction with GAAMNutrition are analyzed to provide you with offers that we think suit you. You can object to the processing of personal data by profiling at any time. You do this by contacting us at info@gaamnutrition.com. Once we have received your notification, we will cease processing your data for this purpose.
9. How Long Do We Store Your Personal Data?
9.1 Your personal data is only stored as long as there is a need to save it to fulfill the purposes for which the data was collected in accordance with this Privacy Policy. GAAMNutrition may save the data longer if necessary to comply with legal requirements or to monitor GAAMNutrition's legal interests, such as if there is a legal process going on.
9.2 GAAMNutrition stores customer information for a maximum of 24 months after the customer has last completed a purchase or otherwise interacted with GAAMNutrition.
9.3 GAAMNutrition stores information about Account Holders as long as the Account Holder has an account. Account Holder information that is older than 24 months is automatically anonymized if the Account Holder has not interacted with GAAMNutrition during this period.
10. To Whom Do We Disclose Your Personal Data?
10.1 GAAMNutrition may disclose your information to third parties, such as to GAAMNutrition's Group companies and other partners as well as providers of card and communication services. GAAMNutrition may also disclose your information to companies that process personal data on our behalf, such as our system and service providers. If personal data is transferred to a third party, such transfer will be made for purposes consistent with the purposes for which GAAMNutrition collected the information, such as to be able to fulfill our obligations under the purchase agreement.
10.2 Personal data may also be disclosed if it is necessary to comply with applicable legal requirements or governmental requirements, to safeguard GAAMNutrition's legal interests, or to detect, prevent, or pay attention to fraud and other security or technical issues.
10.3 GAAMNutrition does not sell personal data to third parties unless we have your permission to do so.
11. Changes to the Privacy Policy
GAAMNutrition reserves the right to make changes to this Privacy Policy at any time. If the Privacy Policy is amended, GAAMNutrition will publish the amended version on GAAMNutrition's website. The changes will become effective upon publication of the amended Privacy Policy on the website. We recommend that you regularly review this Privacy Policy to stay informed about how we protect your personal data.
12. Your Rights
12.1 You have the right to request access to and correction or deletion of your personal data, request restriction of processing, object to the processing, and request data portability. If you wish to exercise any of these rights, please contact us at info@gaamnutrition.com.
12.2 If you have a complaint regarding our processing of your personal data, you have the right to lodge a complaint with the supervisory authority.
13. Contact Information
If you have questions regarding this Privacy Policy or want to exercise your rights as described above, please contact us at:
Email: info@gaamnutrition.com